New types of Trademarks can now be Registered @ The Japan Patent Office (JPO)

\"OLYMPUSJapan is to expand its trademark protection to cover an additional five categories of non-traditional trademarks from April 1st 2015, namely,

  • Motion Mark
  • Hologram Mark
  • Color Per Se Mark
  • Sound Mark, and
  • Position Mark.

Applications for registration of these new types of trademarks will be accepted by the Japan Patent Office from 12:00 (midnight) of April 1 with no transitional actions. And, sounds and colors can be protected only if they can function as trademarks. For more details  refer to the below JPO websites,

Source: JPO

Photo Credit: Nemo\’s great uncle/ / CC BY-SA 2.0